Job Description
VACANCY ANNOUNCEMENT
Organisation: Irish League Credit Union Foundation
Position: Business Development Officer
Location: Sierra Leone
Engagement Type: Full time (with field assignments)
Reporting Line: General Manager – NaCCUA
Liaises With: ILCUF, NaCCUA, external stakeholders
Background
The Irish League of Credit Unions Foundation in Sierra Leone (ILCUF) provides financial and technical assistance to Sierra Leone credit unions (financial cooperative organisations), NaCCUA (the Sierra Leone credit union Apex body) and relevant government authorities. In its work ILCUF adheres to a Code of Conduct that sets out the ethical principles of its work in the country and its commitment to the highest standards of openness, transparency and accountability; its nature of work is apolitical, secular, democratic and non-discriminatory.
Main Purpose of Job:
Irish League Credit Union Foundation is seeking a dynamic, high-performing Business Development Officer for their partner NaCCUA with a proven ability to identify and acquire emerging agencies and work-based credit unions opportunities across Sierra Leone. The ideal candidate excels under pressure, has a strong network, and demonstrates the ability to spot high
potential partners who can succeed in the work-base credit union ecosystem in Sierra Leone. This role focuses on expanding network of credit unions, specifically work-based credit unions, and fostering new WBCU environment in Sierra Leone. The candidate should be comfortable with a non-standard job that involves everything from cold calling senior leaders in target organisations
to hosting events to casual coffee chats, all aimed at developing the credit union movement and building meaningful connections.
What is a work-based credit union (WBCU)?
A WBCU is a credit union within the workspace, where only employees and their families can become members. Each member has the opportunity to save, learn more about managing money, and explore investment opportunities. In addition to the usual benefits of being a member of a CU, WBCUs offer special services, for example, the option to save via salary deductions directly
from payroll to build savings over time. The WBCU is already an important pillar in the credit union movement in other countries in Africa. The plan is to use this concept of WBCUs and apply it in Sierra Leone to further support the people in the community and strengthening the financial inclusion. To develop and establish a WBCU a two-step process is needed: (i) convincing and signing up employers who want to offer their employees that option and (ii) marketing and comms to employees to encourage them to sign-up to be members of the WBCU.
Duties & Responsibilities:
- Complete market analysis and develop sales strategy, including planning and preparing and conducting research to understand the competitive landscape and target market for WBCUs.
- Build and maintain strong relationships with key external stakeholders, including stakeholders in large employers, regulators (including the Central Bank of Sierra Leone and Department of Cooperatives) and relevant government and non-governmental actors, to support the development of Work-Based Credit Unions (WBCUs).
- Understand the specific needs and challenges of both large employers and staff associations particularly with respect to employee welfare and staff ability to manage personal finances. Develop tailored, context specific communications for each employer and staff association to market and sell the WBCU proposition and address information gaps.
- Generate leads for the Work Based Credit Union (WBCU) opportunity pipeline, including cold calling.
- Maintain the WBCU pipeline, through nurturing leads, progressing them from leads to prospects, through to qualified opportunities, contract negotiations to close deals and ultimately through to establishing fully operational work-based CUs with a thriving member base of engaged employees.
- Conduct high-level market and financial feasibility assessments to support WBCU investment and establishment decisions.
- Formulate plans for each of the major WBCU opportunities, including a client stakeholder map, power map, and specific action plans to convert them to fully operational WBCUs. • Fully prepare NaCCUA leadership prior to their engagement with prospective organisations.
- Work closely with the NaCCUA finance officer, marketing offer, and IT team and other internal stakeholders on tailored client pitches.
- Organise and lead activities ranging from formal events to casual coffee chats to engage with the work-based credit unit community and drive movement development.
- Provide insights and feedback to optimize work-based credit union establishment strategies and drive business growth.
- Conduct research to identify new opportunities for work-based credit unions and membership increasement.
- Identifying other markets, trends and business opportunities to develop the Sierra Leone CU membership base.
- Support NaCCUA in their development of the NaCCUA business development plan. • Represent NaCCUA, Irish League Credit Unions Foundation and the credit union movement at events and act as a brand ambassador.
Professional & Ethical Standards
- Maintain independence, objectivity, and confidentiality at all times.
- Adhere to professional ethics and standards applicable in Sierra Leone. • Avoid any conflicts of interest.
Other duties shall include, but not be limited to, the following:
- Liaise and plan with the General Manager NaCCUA, General Manager ILCUF, Marketing Officer on the WBCU strategies and plans and other development plans for the movement.
- Support the establishment of the work-based credit unions.
- Establish clear procedures and checklists for the establishment of work-based credit unions.
Representation
- Represent NaCCUA and the Irish League of Credit Unions Foundation at relevant government, donor or inter agency meetings, when requested to do so.
Communication
- Ensure effective working relationships are maintained with credit unions, NaCCUA, ILCUF management team, and external stakeholders, including credit union members and local communities.
Reporting and Liaising
- Update the General Manager of NaCCUA on the progress of work-based credit union establishment
- Provide in full reports on the opportunity pipeline and specific client opportunities to the NaCCUA Board and the Irish League of Credit Unions Foundation Sierra Leone Board. • Participate in leadership meetings with ILCUF, NaCCUA and DSIK team to provide updates on the work-based credit union establishment
Other
- Undertake other related duties as may be assigned by the General Manager. Required Qualifications and Experience:
Education & Professional Certification
- Bachelor’s degree in Business Development or any other relevant discipline.
- Masters in relevant field is an added advantage.
- Professional certification in areas such as project management, finance, or equivalent (full or part qualification) will be an added advantage
Skills and competencies
Essential
- Demonstrated ability to build relationships with high-level stakeholders and decision makers.
- Proven track record in business development or sales across Sierra Leone in the financial, public sector or entrepreneurial sectors, with exceptional ability to identify and acquire new clients.
- Excellent communication, negotiation, and presentation skills, with the ability to articulate complex concepts effectively.
- Skilled in crafting and presenting tailored proposals that showcase the value of a WBCU to both employers and staff associations.
- Strategic thinker with a proven track record of driving growth and achieving sales targets. • Experience creating and executing comprehensive business development strategies. • Strong network of senior level government and private sector contacts across Sierra Leone.
- Results-driven with excellent analytical skills to inform decision-making under pressure. • Strong people management skills.
- Proficiency in Microsoft Office.
- Ability to transfer knowledge to others.
- High ethical standards and professional judgment.
- Ability to work independently, travel to external stakeholder locations, and meet strict deadlines.
- Fluent in written and spoken English, spoken Krio and knowledge of other local languages is an added advantage.
- Self-motivated, proactive, and collaborative, thriving in cross-functional teams. Desirable
- Prior experience working with Credit Unions, Cooperatives, or member-based financial institutions.
- Familiarity with Microfinance Institutions (MFIs) or the banking sector. • Willingness and ability to work outside the duty station for short-term assignments as required.
- Demonstrated commitment to poverty reduction, financial inclusion, and community development through cooperative, community-based, or voluntary initiatives.
- Experience
- Minimum of 5 years’ business development or sales across Sierra Leone within the financial, public sector or entrepreneurial sector.
HOW TO APPLY
Application, including CV and a cover letter explaining your fit for the role, should be submitted to: Mr. Solomon Mwongyere, ILCUF General Manager by email on; smwongyere.ilcuf@gmail.com and copy Peter Alexandra Banting, NaCCUA General Manager by email on: gm.naccuasl2023@gmail.com
Application deadline: Friday 8 May 2026.
All applicants are thanked for their interest in the assignment. However, only those selected for an interview will be contacted.