Brand & Marketing Communications Lead

Communications Lead

Req#:

Required:

Applicant(s):

Expires:

● Develop and execute comprehensive PR, marketing, and communications strategies  aligned with company objectives and target audience demographics 

● Craft compelling messaging, press releases, and marketing materials to effectively  communicate our value proposition and achievements to various stakeholders  including customers, partners, investors, and media. 

● Lead media relations efforts, building and nurturing relationships with journalists, bloggers, and  influencers to secure positive coverage and generate publicity for Metro Cable SL Ltd. 

● Manage the creation and distribution of content across multiple channels including website, social  media, email campaigns, and print materials to engage and educate target audiences. 

● Coordinate and oversee the organization of promotional events, conferences, and trade shows to  showcase Metro Cable’s products and services. 

● Collaborate cross-functionally with internal teams such as Sales, Product Development, and Technical  to ensure alignment of marketing and communication efforts with business goals. 

● Monitor and analyze market trends, competitor activities, and customer feedback to identify  opportunities for improvement and innovation in our marketing and communication strategies.

● Manage budget allocation for marketing and communications activities, ensuring efficient use of  resources and measurable ROI.

QUALIFICATIONS & EXPERIENCE :

● Proven track record of at least 5 years in a similar role, preferably within the  telecommunications, technology, or infrastructure industry. 

● Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly  and concisely. 

● Strong media relations experience, with a demonstrated ability to secure positive press coverage and  manage crisis communications effectively. 

● Proficiency in digital marketing tools and platforms, including social media management, email  marketing, and analytics. 

● Creative thinker with a strategic mindset and a keen eye for detail. 

● Excellent organizational and project management skills, with the ability to multitask and prioritize in a  fast-paced environment. 

● Team player with strong interpersonal skills and the ability to collaborate effectively with cross functional teams. 

● Flexible attitude and willingness to adapt to changing priorities and deadlines. understanding of financial regulations and compliance requirements. 

● Excellent analytical and problem-solving skills. 

● Detail-oriented with a high level of accuracy in financial data management. 

EDUCATION 

● Bachelor’s degree in Marketing, Communications, Public Relations, or related field.  MBA or relevant certifications are a plus. 

ADDITIONAL SKILLS & SKILLS 

● Problem Solving: Approaches problems in a rational manner using sound strategies  that ensures comprehensive understanding and effective resolution; leverages data driven-insight approach 

● Strategic Planning & Implementation: Supports the development of strategic plans  that reflects Metro Cable business strategy to advance market share/penetration and  achieve profitable growth

● Team building: Able to work well in a highly matrixed organization. 

● Communication: Able to communicate effectively across multiple levels in Metro  Cable. 

● Organization and time-management skills 

● Multitasking skills 

● Excellent team working skills 

● Ability to meet deadlines under pressure 

● Ability to manage personnel